BIAnalytix

Decentrix BIAnalytix is a powerful Business Intelligence Solution tailored specifically to the needs of Media, Entertainment, Telecommunications and Advertising companies.


BIAnalytix provides a very rapid way of accessing large amounts of information on sales, inventory, customer and financial history. This information and intelligence is presented in a simple meaningful way to executives in "Dashboards" that displays the performance and trending of the business.

The Key Performance Indicators (KPIs)
of the business are represented in simple to read graphs and tables that are accessible by executives 24/7 through their secure personal web portal. These graphs and tables allow drill down to any level of detail in a matter of seconds (not hours, days or weeks, as with old reporting methods).

Very fast execution of BIAnalytix is achieved by utilizing our pre-established and proven BIAnalytix OLAP Cubes and Portal Analysis Modules. These modules are designed to work with data extracted from other application systems.
Decentrix provides an established group of KPIs with each module that are standard performance indicators for the industry and these can readily and easily be customized and built on to expand the breadth of analysis. Our consulting team works with your executives in the implementation and the training of staff to complete a working solution within just 90 days.

Decentrix's executive and consulting team has many decades of experience in the broadcast, cable, satellite and advertising markets in providing sales analysis, traffic, scheduling, programming, and financial systems and many decades of experience in the deployment of web based site development and analytics. We are uniquely positioned not only to understand the analysis of traditional data in these businesses but to also understand the implications of the convergence of traditional media and the Internet.
The Decentrix BIAnalytix toolset provides powerful tools for each component of the Business Intelligence solution:
  • Extract, Transform and Load (ETL) tool to import standard and customized data - Revenue, Capacity, Program Expenses...
  • Database tool for the data warehouse - to structure the full paced transaction history
  • OLAP (On-line Analytical Processing) tool to manage all the cube subtotals for fast drill-down analysis
  • Analysis Presentation tools - allowing the creation of scorecards, dashboards, reports and visualization in graphs, charts and maps
  • Portal tools to customize the analysis layout for job roles and users

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