Decentrix Launches AffTraq, a Web-based Application for Automating Affiliate Management

Web-based technology moves affiliate marketing programs into the future through the use of real-time affiliate sales management, tracking and reporting tools.

DENVER - April 16, 2004 - Decentrix Inc. today announced the launch of AffTraq, a comprehensive web-based affiliate sales tracking system designed to simplify and automate the set-up and management of affiliates in any e-commerce enabled enterprise. With powerful real-time sales tracking information and data on affiliate programs, Afftraq provides affiliate program owners with timely statistical information needed to make the business decisions to increase revenues.

"Affiliate marketing has emerged as one of the most powerful sales channel opportunities in the past decade," said Decentrix's CEO Wayne Ruting. "The ability to quickly and efficiently expand businesses by sharing revenue between online merchants or advertisers and affiliates is compelling, and Afftraq now makes that a very simply process to setup and manage".

Afftraq was designed as an easy-to-use, end-to-end sales management system that allows affiliate marketers to focus on hitting their sales targets rather than spending time with concerns about day-to-day systems and procedures. The system allows affiliates to sign up online with the option to approve affiliates automatically or require manual review by the program owners. Once set up, program owners can easily communicate with all affiliates via email, track the affiliate's sales activities, automatically notify affiliates by email when their sales have been approved, and automatically generate end-of-month sales reports for processing commissions. The system also allows affiliates to see their sales results anytime.

Decentrix AffTraq affiliate sales tracking software is a Web-based application, or ASP, and so can be accessed from any computer with a Web browser and online access to the Internet. Afftraq is provided as a service for a modest monthly fee based on the number of affiliates established. A key feature that differentiates AffTraq from competitive products is that it has been designed to be closely integrated with the patented Decentrix Website Solution and Collaborative Intranet, though it can operate independently. When used with the Decentrix Website solution, it can provide a seamless environment for affiliates to link to a powerful e-commerce enabled website. If affiliates do not have their own website they can be quickly accommodated with the Decentrix solution making it very simple to set up new affiliates.

For more information about Decentrix and the AffTraq affiliate sales tracking system, please visit http://www.afftraq.com/ or contract Nancy Pennica at 303-899-4000 x200.

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About Decentrix Inc.

Decentrix is a provider of software solutions that enable corporations, associations, and professional service providers to build and manage Websites, disseminate and control Web-based content, and provide collaborative Internet tools with superior ease, speed, functionality, and low cost of delivery and maintenance. Decentrix was formed in October 2001 with the acquisition of the software assets and intellectual property of Clickthings, Inc. Subsequently, in November of 2001, the company acquired the software assets and intellectual property of IncTools Communications LLC. The two products have been integrated within the Decentrix technology platform. Decentrix is headquartered in Denver and sells through a network of distributors. More information can be found at www.decentrix.com.

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